About Us   |   Advertise   |   Contact   |   Subscription

+91 8800-783-257 info@projectsmirror.com
Projects Mirror

Mr. Puneet Vidyarthi ,

Brand Leader ,

CASE Construction Equipment Pvt. Ltd.

"CASE has always been a technology and future-oriented brand. The current range of our backhoe loader machines is laden with the best in class components and features. In thissegment, we have 770 EX OL, 770 EX PRO, CASE 770 EX Magnum PRO and 851 EX PRO. The PRO series in Loader Backhoe is powered by an FPT Industrial S8000 engine which delivers powerful performance and fast response time"

Pls. brief us the performance of your company this year.

Our Q1 performance was good as per projections. A downward curve was seen in March due to the lock down. Q2 suffered quite a lot due to multiple lockdowns. While we did our best to adapt and ensure business continuity, there was an adverse effect on our topline, especially in April. May and June saw a revival of sorts for CASE India, due to the efforts of our dealers and field teams, we were able to gain market share in our pivotal categories. Our domestic market share has increased and Q3 seems to be on track. Credit goes to our sales teams across India and the support given by our marketing teams. Aggressive campaigns which generated a lot of interest in the market, helped us. Through CNH Capital, our NBFC we’ve been able to pass on huge benefits to our customers, creating opportunities for capital in the market and allowing for cheap loans during a time where there is a financial crunch. Our offering is thus strengthened and we will always continue to stand shoulder to shoulder with our customers.

Pls. brief us about CASE prospects in the road sector.

To revive the pace of the economy from the current slowdown the government has announced multitude of projects for the road sector. The biggest projects like Bharatmala and many highway projects are aligned for the coming time which is a good sign for the construction industry. CASE India’s road equipmentis  are ready to get back on the field and fasten the pace of the project through its smooth handling and powerful engine.. For on-road segment CASE offers a range of compaction series equipped with best-in-class technologies. For Asphalt Application, CASE India offers 752EX Vibratory Tandem Compactor and 450DX Mini Tandem Compactor. In Soil compactors CASE has 1107EX available in three variants - Standard, Drum Drive and Pad Foot Drum.

CASE India also offers a range of Motor Graders and Crawler Dozers. CASE 845B motor grader along with Crawler Dozers 1150L and 1650L is suitable for road construction. Additionally CASE also has SR130 Skid Steer loader, suitable to work in confined spaces for general construction application.  Additionally, we have recently included our brand new CHEX excavator in the Indian portfolio. The CASE CX 220 LC is a 22-ton excavator that is specially designed for the Indian terrain and delivers faster cycle times, higher productivity and fuel savings.

All equipment of CASE India comes with FPT Industrial engines which ensure fuel efficiency. We also provide an HVAC cabin for the operator’s comfort. Our products are well suited to the Indian terrain and any challenges that come with it. Hence, we are hopeful that with the sector re-opening, the future will bring many prospects for us.

Is there any  additions in backhoe loaders?

CASE has always been a technology and future-oriented brand. The current range of our backhoe loader machines is  laden with the best in class components and features. In thissegment, we have 770 EX OL, 770 EX PRO, CASE 770 EX Magnum PRO and 851 EX PRO. The PRO series in Loader Backhoe is powered by an FPT Industrial S8000 engine which delivers powerful performance and fast response time. The series is re-engineered from the ground and provides backhoe breakout force, higher loader lift capacity/reach and best-in-class cab visibility. The machine with its advanced features was ahead of its time and still continues to be relevant today.

It has a robust, robotically welded two-piece structural frame design which results in great stability, performance and serviceability. For versatility in different Indian operating conditions, the machine is designed with heavy duty structures, tanks, fenders and rims. To give the series a muscular look, there is a dual-colour tone, with a mix of Grey colour on the lower parts of the machine and Power Tan colour on the upper parts.

The loader backhoes are also equipped with Eagle Eye Telematics System, a real-time vehicle tracking and communication system based on GPS technology which keeps a track of your machine’s performance, security and efficiency.CASE will continue to manufacture advanced machines and India will be the spearhead for a lot of new technologies.

Pls. brief us about the outlook for the CE industry.

As mentioned earlier the government is trying its best to boost the economy and the market situation.. Recent announcements by Mr. Nitin Gadkari will help in consolidating the growth of the CE sector and the Ministry of Transport and Highways hasalso reassured that the infrastructure sector will  reinvigorate soon.The creation of an economic stimulus is likely to further the cause as well. A report by NIP also suggests that the new and upgrading infrastructure projectsc, with Rs.111 trillion of investment will be key to raising India’s competitiveness and making it a Rs. 5 trn economy by 2025.

We’re confident that the government will continue to take corrective measures and the CE sector will be back on track very soon.